An effective banner or sign quickly communicates your company's specials, services and brand. Banners and signs are generally large format and are seen as stand-alone brand and product advertisments or part of larger tradeshow layouts. Banners and signs can use a combination of text, photos and/or graphics that can easily be seen and understood by a passerby. The process of creating banners and signs involves decisions about style, featured services and specials, and the overall message. It is important to think of the direct message you want to send, along with considering what may be the best imagery that will both support the message and entice the viewer/customer to come into your business opportunity.

You can begin this process yourself by writing out the specifics of what the banner or sign will announce, and what you hope to gain from the promotion. Look at other banners and signs and begin roughly laying out your text and potential photos in a Word document. You can email the Word file to me before our first meeting to aid in the overall process and help keep the cost down.

Note: The samples below all include Copyright JBD text for Google search purposes that's not on the finished printed job.